Beautiful And Original Product Designs

Successful product design manages to reveal useful functionality beyond its appealing form. No matter how excellent a design looks like, most customers aren’t likely to spend money on something they won’t be able to use. On the other hand, most people are likely to buy something useful despite the design it has. Yet the key […]

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Modern Design: BMW Vision ConnectedDrive

BMW recently unveiled their latest concept, the Vision ConnectedDrive, a continuation of an idea that began in 2009 with the Vision EfficientDynamics. To demonstrate the automaker’s vision of the connected car of the future, BMW engineers created a triple layer of fiber-optic lighting, with each layer corresponding to one of three values — safety, comfort, […]

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